Welcome to CLOA

National Leadership - Local voice

The Chief Cultural & Leisure Officers Association (CLOA) is the professional association for strategic leaders managing public sector Culture, Arts, Heritage, Tourism, Libraries, Parks, Sport and Leisure services.  We work closely with central government and key national organisations such as Arts Council England, Sport England and The National Archives to influence the development of national policies and to lobby for positive change within our sectors. 

CLOA Memberships are open to all those working directly in local government and those delivering services on behalf of the public sector.

The Association is not only important in its own right, but acts as the hub for many other influential professional organisations working in the leisure and cultural industry. It provides a unique vehicle for cross-fertilisation of ideas towards common goals and plays an important part in delivering our vision - that every locality has a thriving, high quality and distinctive cultural and leisure offer.


  • New opportunities for cost effective leisure infrastructure [read]
  • Partnership working key to delivering a quality, sustainable leisure provision [read]
  • Supporting local pubs [read]
  • Salt Ayre Leisure Centre – a real success story [read]

Latest from Twitter

Our Vice-Chair @tamerandhawk flying the @cCLOAssociation flag. https://t.co/B3W4obAO8K about 17 hours ago

RT @madfamily75: Next up Lorna Lee Director of Culture Waltham Forest on London Borough of Culture 2019 how Museums and Archives integrated… about 17 hours ago

RT @Sport_England: Our Under the Skin research breaks down young people into six personas, to help us understand how we can help them get a… about 17 hours ago

RT @CommLeisureUK: CLOSING in a week: our Engagement & Policy Mgr role. If you are / know someone: who can build effective relationships, l… about 18 hours ago

RT @xnleisure: An important question for the #LeisureSector in this fast paced and digital world! #HealthAndFitness #MemberRetention #GymOabout 18 hours ago

RT @xnleisure: Our EPOS services enable: Client processes to be built in Better flexibility and control The creation of customer questio… about 3 days ago

RT @WhatWorksWB: Does #music & #singing boost our #wellbeing? This short video summarising the #evidence. Why not pass it on? >>> https://t… about 6 days ago

RT @UKNatArcSector: 'Let's Get Digital' next Wednesday offers a series of eye-opening case studies to discuss as well as a practical taster… about 1 week ago

RT @LGAculturesport: Spaces are still available to book on our Culture Leadership Essentials course, run with @ace_national. This is a vita… about 1 week ago

RT @LGAculturesport: Responding to the new draft standards on encouraging physical activity, Cllr Vernon-Jackson observes how councils have… about 1 week ago